"What's a 21st Century Capitalist To Do?!"
Feels like Business is being yanked toward a threshold from all sides these days -- the 'Global Digital Demos' is pushing to have its collective interests honored, for the environment and social justice -- while the global financial structure groans with the weight of internal rot. Charlie Chaplin called it decades ago, brashly.
Business leaders are grasping for a bridge across that threshold. Individuals are scrambling, too, for an immediate toehold on their livelihood, and some insight into how to thrive in the future. Here are two tools clients are using to quickly adapt:
Those two are the most immediate of five change levers to pull now, in getting a footing on the shifting sands of the new economy.
Do Five Things, Starting NOW
Stabilize life-support systems. Focus on what's needed and wanted by your immediate stakeholders now. Ask them.
Find a new guru: You. We need to crack open the right side of our techno-addled business brains for radically fresh insights and good judgement.
Stop the heat loss. Integrate current CSR/Sustainability and Innovation initiatives into your core business strategy. Find where one can accelerate the other. Merge them.
Boost the capacity to innovate. Quickly. Flexibly. And stay that way, it's going to be a long, uncertain road to recovery in the global economy.
Reorient the organization, and the corporate brand, around them. It's got to be real, and spontaneous. From the inside of each employee's heart and soul out to the marketplace.
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